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The article is divided in four parts: Definition of marketing in hospitality, Market segmentation in hospitality, brand positioning and finally customer loyalty. The author believes that such a short overview will give the reader a basic understanding of marketing strategies used in hospitality.
This vision brings a spirit of collaboration, innovation and hospitality to our select portfolios of clients. It drives an entrepreneurial management style that allows us to view each property through the eyes of an owner, and treat each property as if it was ours.
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Since it's opening, Sound Hospitality Management, a premiere Miami hotel management company, has been offering leisure customers, business travelers and government associates mid-scale hotel services in convenient locations in Miami, FL, Raleigh, NC, Columbus, OH and Washington, DC.
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